Dutch Gambling Trade Body VNLOK Sues Meta Over Illegal Gambling Ads - BetWiseBrief
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Dutch Gambling Trade Body VNLOK Sues Meta Over Illegal Gambling Ads

VNLOK, the Dutch gambling trade body, is taking Meta to court, saying most of the gambling adverts it examined on Facebook came from illegal operators.

By BetWiseBrief

What happened

VNLOK has filed a lawsuit against Meta over gambling adverts shown on Facebook and Instagram. The group says more than 90% of the Facebook gambling ads it examined were placed by illegal operators.

Why illegal operators are a problem

Operators without a licence do not have to follow player-protection rules. That can mean no identity checks, no deposit limits and no help for people showing signs of harm.

Licensed companies also complain that they follow strict advertising rules while unlicensed rivals reach the same audience on social media.

Why it matters

The case asks whether a platform that earns money from adverts should be responsible for checking that gambling advertisers are licensed. If the claim succeeds, social networks may be expected to check advertisers against official licence lists before running gambling ads in a country.

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