OnlyFans star Bonnie Blue claims she will name her baby BetBolt after auctioning off the naming rights to the highest bidder. Blue says the crypto casino agreed to pay $1.2 million for the naming rights.
“My auction finished, and for $1.2 million, my baby’s called BetBolt,” Bonnie Blue said in an Instagram post.
“I still don’t know what BetBolt do,” she added before saying she had not been in contact with the company. “Hopefully BetBolt reach out today, because I have an appointment at Westminster registry office tomorrow to officially name my baby,” she said on Wednesday.
She did not post any further updates on whether she had actually named the baby. The stunt has sparked plenty of outrage online, which appears to be its main aim.
BetBolt Issues Blunt Statement
A BetBolt spokesperson, identified as Leo, confirmed the company’s involvement, telling UK outlet Metro in no uncertain terms that it sees this as a marketing opportunity.
“We feel our brands have many things in common,” Leo said. “She quite literally f**ks thousands of men physically, and we f**k thousands of men financially. Any true fan of hers is clearly vulnerable. It’s the perfect opportunity to convert their porn addiction into a gambling addiction.”
The spokesperson went on to dismiss concerns that the name BetBolt would negatively impact the child’s future..
“I think the child is in good hands personally, after speaking with Bonnie — we spoke after the auction ended,” Leo added. “Financially, it’s going to live like a king or queen, it won’t grow up in poverty, but the media make out [Bonnie] is a monster.”
Some Users Call Stunt ‘Rage Bait’
Many users commented that the stunt was ‘rage baiting’, deliberately provoking a reaction to get media coverage.
Bonnie dismissed these accusations, stating, “Don’t say this is disgusting or this is rage-bait, wouldn’t you for $1.2million rename your kid? Because I know I would.”
She went on to say, “But then again, I still enjoy earning more money by opening my legs. If I hadn’t opened them, I wouldn’t be able to make this 1.2.”
Bonnie Blue, real name Tia Billinger, has built a reputation on controversial stunts, most notably when she claims to have set a record by having sex with 1,057 men over a 12-hour period in London in 2025.
Her association with another online gambling brand, Stake, triggered the investigation that preceded the company’s withdrawal from the UK. Stake has been accused of using influencers to promote its company using underhanded methods. The company is facing a lawsuit alleging it inflates wins for brand ambassador Drake, though the claims rely on dubious math, as Gaming America previously revealed.
BetBolt Adds To Stunt In Social Media Posts
BetBolt added more fuel to the fire with some incendiary posts on social media. The account babix_betbolt on X, who claims to be the CEO of the company, said the stunt will lead to a “generational run”.
The company does not shy away from campaigns that skirt controversy. A campaign from the company’s apparent official channel offered money for posting Charlie Kirk memes on the anniversary of his death.
Another post claims that an intern at BetBolt Tel Aviv has to rollover his wages on the platform, so he can “conveniently lose it all back to the company.”
The marketing strategy may be effective in creating brand exposure, but it is unclear how much of that turns into players using the offshore platform.
